| This is the survey result of 325 people conducted by | | | | Here is their response to one of the questions: Why |
| myself so I can improve at my own book signings. | | | | do you go to book signings? |
| After completing the survey, I saw the wealth of | | | | If you are wondering how this can help you in |
| insight it had given me. I felt it was important to | | | | marketing your book. These 10 items are extremely |
| share it with a wider audience. I also interspersed | | | | important. They tell what authors need to give to |
| some personal experiences. | | | | their audience in order to increase their books sales |
| The survey was conducted by Catherine in-person | | | | and to connect with the audience. When you know |
| with people who attended book signings at area | | | | what your audience wants, what they expect, the |
| bookstores in Northern Virginia metro area between | | | | guessing fades and transforms into a great book |
| January 2004 and September 2004. A total of 325 | | | | signing event. |
| people completed the survey. | | | | |
